DeLand Launches Business-to-Business Website

When it comes to economic development, DeLand is putting its money where its URL is. The city recently launched a new economic development website, delandmeansbusiness.com, to attract new business development to the county seat.

“The site was launched in mid-June 2025 as a way of showcasing available inventory to the site selector community featuring possible DeLand properties within our Northwest Industrial base by DeLand Municipal Airport,” said DeLand Economic Development Director Nick Conte.

While the east side of Volusia County gets most of the attention with the baches, the Daytona 500 and Daytona Beach International Airport, the west side is also an economic driver and has seen strong population growth over the past decade and a half.

According to U.S. Census Bureau statistics, the city’s population grew from 27,031 in 2010 to 37,351 in 2020. An estimate by the University of Florida’s Bureau of Economic and Business Research put the city’s population at 41,264 in 2024.

Conte said DeLand received an economic development grant from the Duke Energy Economic Foundation last year and the idea of a “subsite” to the city’s main website followed. He said the concept was designed as a business-to-business measure to help companies, site selectors and brokers from outside the area gain a better understanding of the available property and opportunities in the region.

“Although we have only begun tracking with Google Analytics tools, we have already been utilizing it internally and by our strategic partnership with Duke Energy and Team Volusia for possible leads generated by the State of Florida for companies seeking to build or expand in the Sunshine state,” Conte said.

While chiefly a vehicle to showcase the available property in the city’s Northwest Industrial base by the DeLand Municipal Airport, Conte said the new subsite provides a way to raise the city’s visibility.

“The subsite gives us the opportunity to tell our story about this exciting region, from our historic downtown to restaurants, outdoor water activities, state parks, and as a great place to not just build a new business but to bring their employees to take advantage of these tremendous assets,” he said.